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Honda civic


Integrated pre-launch and launch campaign

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Honda civic


Integrated pre-launch and launch campaign

 
 

To create a successful pre-launch and launch campaign for the Honda Civic and Honda range, we delivered hard-working creative that stretched seamlessly across OOH, social, digital display and eCRM. 

 
 
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integrated to the max.


integrated to the max.


EUROPEAN OUT OF HOME

DIRECT MAIL

Inspired by the above-the-line creative, we photographed Olympian climber, Imogen Horrocks, to use in our own channels. First up, DM. But it didn't stop there, the asset worked hard in a vertical scrolling email and dynamic digital display too. 

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Going above and beyond


Going above and beyond


A stretched asset

 
 

Cross-channel consistency

This was one hefty integrated campaign and we knew we had to sweat our assets to drive brand consistency. So we created a 3D painting that replicated the ATL creative. This worked hard to deliver a story-telling piece for social, and some innovative in-dealership display. 

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